Hiring for Manager - Digital Marketing in Chennai, for Exp. 5 - 8 yrs at Silver People., in Chennai (Chennai Job)
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Job Description:" We have the exciting opportunity with leading University for Chennai location for Digital Marketing Manager role Job description: - Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns - Design, build and maintain our social media presence - Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) - Identify trends and insights, and optimize spend and performance based on the insights - Brainstorm new and creative growth strategies - Plan, execute, and measure experiments and conversion tests - Collaborate with internal teams to create landing pages and optimize user experience - Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points - Instrument conversion points and optimizes user funnels - Collaborate with agencies and other vendor partners - Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate - Part of strategy and execution of digital marketing initiatives for the campus - Driving the initiatives through interaction with relevant stakeholders"